电视广告中性别角色定型研究述评(4)
[12] Neto F, Pinto I. Gender stereotypes in Portuguese television advertisements. Sex Roles, 1998, 39: 153~164[13] Furnham A, Farragher E. A cross-cultural content analysis of sex-role stereotyping in television advertisemets: A comparision between Great Britain and New Zealand. Journal of Broadcasting & Electronic Media, 2000, 44: 415~436 ......
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